Targetspot Announces Exclusive Audio Ad Sales Partnership with TuneIn in European Countries that Include France, Belgium, the Netherlands, Spain and Italy
Targetspot, the world’s leading digital audio platform, today announced an exclusive advertising partnership with TuneIn, the leading live global streaming audio service, in countries that include France, Belgium, the Netherlands, Spain and Italy.
The partnership enables advertisers and brands to purchase TuneIn audio inventory exclusively through Targetspot, leveraging the company’s leading expertise in digital audio including direct and programmatic sales capabilities.
TuneIn complements the a-list of audio streamers and pure players of Targetspot’s network, giving brands and advertisers access to the largest global streaming catalogue of live news, play-by-play sports, and radio on any device. The combination of Targetspot targeting capabilities and TuneIn’s diversified content will allow advertisers to find the best possible context to spread their message.
“This partnership is a fantastic match between Targetspot’s leading ability to monetize digital audio and TuneIn’s premium environment and worldwide vibrant audience. Welcoming such strong brands in our offering propels new heights to our mission to connect brands to the most diversified and highly-engaged audience through premium audio content anywhere, anytime, any device”
– Alexandre Vekhoff, EVP Global Business Development.
“We have seen explosive listening growth in Europe particularly within connected/smart speaker consumption .Our content has always differentiated our audio offering, and provided the additive audience that advertisers desire. We’re seeing this drive increased demand in emerging European markets. We’re excited to partner with Targetspot as another important partner, and step forward with our global monetization strategy.”
– Kellan Barker, Director of Monetization, TuneIn.